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In a world where we value beauty and appearances more than anything and above everything, we should value the beauty of our planet, as she is the essence of all life.

Develop a unique concept and express it in the floral language

 Concepts & Roses

In Art Direction, we mastered translating concepts into captivating visuals. Our project, themed "First Times," reinterprets Botticelli's "The Birth of Venus" as "First Breath." Departing from utopia, we confront ocean and air pollution, transforming breathing into a struggle. Collaborating with Flowers by Bornay and Fátima Valldeperas, we bring this concept to life through meticulously crafted backgrounds and flower compositions. 

Final Images

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Creative Book

Behind the scenes

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